Authors - Gerald L. Manning and Barry L. Reece
2004 Custom Edition - Textbook size - Paperback - Special Edition published in cooperation with Pearson Custom Publishing
Chapter Titles:
Developing a Personal Selling Philosophy for the New Economy
Developing a Relationship Strategy
Developing a Product Strategy
Developing a Customer Strategy
Developing a Presentation Strategy
Management of Self and Others
Book Condition - Fine
New
#40.137
SUP
SELLING TODAY - CREATING CUSTOMER VALUE listed in:
Non-Fiction